Love Island winner Greg O’Shea, 24, has lost around 25,000 Instagram followers after dumping Amber Gill, 22, just 39 days after they won the show.
Amber’s loyal fans have taken action by unfollowing Greg's Instagram account and starting a social media campaign to get others to follow suit.
Stats show Greg had lost around 18,000 followers on Sunday 8 September and 15,000 followers on Monday 9 September, according to The Sun Online.
And, people on social media are campaigning for him to lose even more followers.
One user said: “Really don’t understand how tippy toe Greg still has 1.6 mil followers. #unfollowgreg #loveisland #greg.”
While a second added: “Everyone #unfollowgreg and get him to 1.5 mil by the end of today #Loveisland.”
And another wrote: “If Greg won't give back that 25K to Amber can we at least take back our Instagram followers…Hate how cocky he sounded saying he only had 2000 now he's at 1.6 million….#unfollowgreg.”
A fourth said: “He had nothing to offer before but thanks to the girl he abused he now has #unfollowgreg #juaticeforthewinner #loveisland.”
The social media campaign was launched after it was revealed the couple had parted ways on Friday 6 September, after Greg dumped her by text.
After the news broke, Greg appeared on The Late Late Show in Ireland on Friday night, which Amber was also scheduled to appear on but pulled out of at short notice.
What are the Love Island 2019 stars up to now?
But Greg denied breaking the news to Amber via text and said on the show: “Me and Amber have been chatting over the last couple of days and over phone calls, this whole thing about a text message isn’t true, people just want to tell stories.
“We’re mad about each other, I’m mad about her, what’s not to be mad about? She’s gorgeous, smart, funny, personality, the queen of Love Island for a reason.
“But you need to be realistic about the situation, she lives in the UK, every brand wants to work with her, every event wants her there, of course, she deserves all of it. And I’ve come back to Ireland to do my thing here, hoping to get to the Olympics with the Sevens team, I have my law exams coming up, so we’re both so jam packed busy and you need to take these opportunities by the scruff of the neck and be realistic about the situation so we’re protecting our careers, that’s where we are at the moment.”
Speaking about their decision, he continued: “It was over a long time, it wasn’t over a text, it was a couple of days.
“I’m mad about her and I hope she’s mad about me so we’ll see about the future.”
But, Amber hit back at the claims he didn’t split up with her over text and said she was “disappointed” in Greg during an interview with Loose Women.
Love Island 2019 winners: Amber and Greg
Amber told the Loose Women panellists on Monday 9 September: “Obviously I'm really disappointed, I wasn't expecting it at all.
“I was due just that weekend just gone to fly out to Dublin and spend the weekend with him and we were going on a TV show together and on that day I had to cancel because it wasn't working out.”
She added: “From my point of view I still wanted to make to work and there was a call a few days prior just chatting, not specifically to do with that but definitely on that day it was a text.
“We were texting each other, but that’s why I had to cancel [an appearance alongside Greg on live TV].”
Since going their separate ways, Greg has continued to spend time in Ireland while Amber has been consoled by her Love Island besties Anna Vakili, 29, and Ovie Soko, 28 – and even dropped a huge hint about starting a romance with Ovie.
Amber spent the weekend in London hanging out with Anna and her sister Mandi, 26, which the sisters received a lot of online abuse for.
One particular meme, which Anna later shared in a furious Instagram rant about the online abuse, read: “Amber looks so sad & uncomfortable in every video I’ve seen her in yet the kramp twins wont let her heal in peace.” [sic]
Hitting back at the criticism, Anna said: “Had enough of this constant attack of hating b******t at me and Mandi.
“It's crazy, if anything Amber is SOOO lucky to have the KRAMP twins around her, we give her love, support, and a place to stay.
“I'm the best friend any of you could have. All I can put this down to is hate and racism towards us because we are Iranian and don't have the kind of support system as other ethnicities in this country.
“Which is sad, so we are targeted by others and even our own because we are easy victims to prey on.”
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