H&M launches adorable 'mini-me' collection for mums and daughters just in time for the family holiday – but it’s selling out fast

H&M has launched an adorable range of matching mum and daughter outfits that are sure to make your family holiday snaps picture perfect.

The You & Me collection features a range of coordinating ensembles with prices starting at just £9.99 for a pair of shorts going up to £39.99 for mules.

Describing the collection the retailer says: “Take your little one by the hand and have a fun and playful summer in matching outfits!”

And the line is already proving popular with shoppers with several of the ladies’ items selling out in all sizes online.

The embroidered palm tree dress has completely sold out on the H&M website as has a buttoned-front pinafore dress and patterned body, much to the dismay of shoppers.

Commenting on Instagram promotion for the collection one wrote: “This is great but it’s SOLD OUT before it even gets to UK which is very annoying.”

Dress with embroidery, £29.99 – buy here


The mini me version means that you and your daughter can be perfectly coordinating

  • Wide dress, £17.99 – buy now 

“Sold out! Will the ladies size be coming back online in the UK?” wrote another.

A third lamented: “Unable to buy these dresses… yesterday I could find them in the online shop but not in the right size for us…. today I can’t even find them in the online shop… when are these dresses available again?”

  • Patterned body, £9.99 – buy now 

  • Patterned jumpsuit, £19.99 – buy now 

The items are still available to buy in several UK stores in various sizes, and you can check stockists on the H&M website.

The collection comes just over a month after Matalan introduced a range of matching dad and daughter clothing.

  • Dress with buttons, £24.99 – buy now 

  • Linen-blend dress £19.99 – buy now 


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The range was based on a summery floral print, which is fashioned into men's shirts and three different styles of girls’ dresses.

And earlier this year H&M launched a range of kids t-shirts for brothers and sisters, ranging from newborn to ten years.

In other fashion news, a wedding guest is concerned that she’ll upstage the bride in her dress – but fellow mums have a very different opinion.

And we told you how ASOS is selling a £12 grey maxi dress which is completely see-through and shoppers are very confused.

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