IT'S easy to get sucked into purchasing the latest viral dresses – especially when they're plastered all over social media.
And that was the exact trap that Kelly McCarren, from Australia, fell into when she purchased the 'soft lounge long slip dress' from Kim Kardashian's popular shapewear and loungewear collection, Skims.
The fashion fan took to TikTok and shared a video where she's seen reviewing the £84 shapewear.
In the clip, she begins: "So because I'm a sucker for marketing and TikTok marketing in particular, I purchased the viral Skims TikTok dress, so let's try it on."
Removing it out of the packaging, she notes: "It really doesn't feel that great quality, but let's put it on.
I think the magic is what it looks like on."
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Pulling on the garment, she continues: "Ok…it is great. It looks fab. I mean yeah, it feels really good on.
"I think there's something in the fabric – like it makes my bum look quite good even though I don't have much of a bum at the moment."
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Pointing to her stomach, she adds: "It's not pulling in anything here.
"So yeah I would say all in all it's not viral for a reason, I think it's just the Skims/Kim hype and I think I wasted my money."
Kelly captioned the post: "Absolutely not worth £84 (AU $144)."
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The video has since racked up a whopping 116,000 views and been flooded with comments from social media users.
"It does look gorgeous but $144 for a basic black dress," wrote one..
Kelly replied: "And it's not even overly good quality."
A second commented: "The material looks super thin," to which Kelly agreed: "SO thin! Terrible."
A third penned: "I love Skims, but the quality for the price just isn’t worth it. Goes for the shape wear as well!"
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Meanwhile, another quipped: "Probably get it on SHEIN for £12 ($15)."
And a further added: "I never understood why these are popular … it clings to every imperfection on a person. A £25 ($30) dress does the same thing."
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