At the height of summer, most people are headed to Miami to lay out on beaches, enjoy the city’s epic Cuban cuisine and perhaps enjoy a yacht ride or two. But for fashion aficionados, one thing matters in the coming days — Miami Swim Week. The D.C. Swim Week Shows™-managed event, which makes for the largest swimwear gathering in the world, makes its annual return to South Beach July 13-18, with a laundry list of brands gearing up to debut their Summer 2023 collections.
At its core, the star studded event highlights that the swimwear industry is more vast than you may know, and Miami Swim Week™ The Shows specifically comes with diversity threaded all throughout the five day soiree. Of the 50 live shows to take place, highlighting over 70 designers The Shows are set to highlight a range of cultures and regions, with designers from over 70 countries around the world expected to touch down in Miami bearing new designs.
With renowned designers and brands such as Ema Savahl on the roster, as well as cult favorite cool-girl brands such as Poster Girl and Natalia Fedner, it goes without saying swim and resort wear next biggest trends are set to come of the week. More unexpected elements, however, include the first ever swimwear Metaverse, which will introduce swimwear NFTs by way of a fully interactive Web 3.0 luxury swimwear fashion runway. Moreover on the innovation front, a partnership between Miami Swim Week™ The Shows and fashion commerce app, RUNWAY BUY, will allow each runway show of the week to be shoppable in real time.
With such a robust lineup to be expected, there are of course a handful of Black-owned brands set to hit the runway at the event’s base of the iconic luxury SLS Hotel. Get to know a few of them below, ahead of the Miami Swim Week kick off. Then, keep the following program in mind so you don’t miss when your favorite brands take the catwalk front and center.
1. Diva Curves
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There aren’t many swimwear brands specializing specifically in plus sized styles, and that’s exactly what Diva Kurves is here for. Not shying away from providing sultry options for curvy women, expect a number of stand out design elements such as cutouts, chain embellishments and poppy pastel color.
2. Swim With Poppies
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Expect the unexpected with Swim With Poppies. Founded by Art Institutes graduate Danisha Brown in 2011, the brand’s handmade designs often come with a retro flare fit for a picturesque vacation. With unique designs such as a turquoise and brown one piece with cow print shoulder straps and fringed sides, every design lends itself to creating a moment for its wearer.
3. Haitian Doll By Jo Bella
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Migrating from Haiti to New York as a teenager, entrepreneur Jo Bella’s career began with modeling, expanding eventually into her own brand offering up everything from resort style ready-to-wear, to cosmetics and of course, swimwear. The brand’s latter category comes with just what you’d pack for a trip to Miami – tons of color, mesh swim sets, sparkling cover-ups and more dramatic swimwear styles such as designs that include chunky embellishments and balloon sleeves.
4. Island Tribe
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Based in Los Angeles, Island Tribe’s designs are the kind to put you at ease. Inspired by the ocean and the desert, its signatures include earth tones and lightweight, billowy fabrics. With a slow fashion, sustainable ethos at its core, fans flock to the brand for vacation-bound kaftans and dresses that are bound to meet all your beach coverup needs. Alongside its new collection which will debut at The Shows, the brand has also partnered with Miami Swim Week to host its Miami Swim Week x Island Tribe Wellness The Bali Hut Wellness Lounge, a caravan in-person
healing experience at the New World Center fans can explore on July 16 and 17.
5. Mineral Melange Swim
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With a unique approach to swimwear, Mineral Melange Swim is where geology and fashion meet. Geology student turned fashion designer Brittany McGregor approaches design with mineralogical and spiritual meaning in mind, landing on styles named after gemstones and minerals with design elements inspired by mineralogical properties. Thing geometric, abstract and marbled prints, metallic and velvet finishes, and color combos you can’t pass up.
6.Porsha’s Swim
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New York based brand Porsha’s Swim launched with just five styles and has since expanded into a robust collection of bikini sets, one pieces and resort wear fashion aficionados are bound to fall in love with. The brand offers everything from modest one pieces, to mesh cover up dresses and cheeky, skin-baring two pieces.
7. Kris Jackson
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At Kris Jackson, references to its founder’s Jamaican heritage run throughout the brand with carefree, fun-loving pieces indicative of island life. The brand’s range covers everything from solid white bikinis for the minimalist, tribal printed designs for the outgoing, and muted, mesh paneled styles for the in between.
8. Onalaja
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You might have seen Nigerian designer Kanyinsola Imade Onalaja’s ready-to-wear work hit the 2022 B.E.T. Awards red carpet just a couple of weeks back, and now the brand is taking Miami Swim Week with its swimwear offering. With opulence and luxury radiating throughout by way of sequins, beaded embellishments and feathers, all reminiscent of modernized Nigerian dress, you can expect a collection that feels like much more than your average beachwear.
9. Lure Swim
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Want an exclusive first look? Black woman-owned brand Lure Swim is set to launch in unison with its debut Miami Swim Week show with what’s sure to be an unforgettable collection.
10. Nadora
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Similarly, swimwear brand Nadora is set to relaunch alongside its upcoming Miami Swim Week show as well. Past designs indicate the brand has a keen eye for keeping a pulse on trendy styles such as high sheen fabrics, cutouts and high cut silhouettes.
11. Kass Swimwear
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Using colors that instantly transport you to the tropics, Kass Swimwear makes the kind of styles that look great on everyone. the brand reimagines classic styles with a modern flare for an end result you’ll swoon over.
12. MuLegkini Swimwear
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MyLegkini is where swimwear and shapewear meet. Specializing in supportive swimwear leggings, not only do the brand’s designs come with eye catching prints and clean silhouettes, but they slim the body in all the right places, too.
MIAMI SWIM WEEK™ THE SHOWS – 2022 PROGRAM
TUESDAY, JULY 12, 2022
Miami Swim Week™ The Shows X Wilhelmenia
Miami Swim Week Opening Dinner Party – Invite Only.
7PM to 10PM
LOCATION: Baia Beach Club Miami
Mondrian Hotel on South Beach
1100 West Ave, Miami Beach 33139
WEDNESDAY, JULY 13, 2022
OPENING KICKOFF RUNWAY SHOW & CHARITY EVENT: 7:30PM to 9:30PM
Our first fashion show will kick off Miami Swim Week 2022 featuring a stunning new couture swimwear collection from Ema Savahl. During this opening show & reception, we will host a silent auction, with all ticket sales and auction proceeds being donated to The Little Lighthouse Foundation. Hosted by: Natalie Negrotti, model, influencer and reality TV personality. 350+ Guests expected to attend. Ticketed event. More details and ticket sales information coming soon. More details to come. Follow Miami Swim Week(™) The Shows on Instagram and sign up for our email newsletter for weekly updates: Sponsored by & in collaboration with the City of Miami Beach.
LOCATION: SLS Hotel South Beach
1701 Collins Ave, Miami Beach, FL 33139
KICK OFF AFTERPARTY: 9:30PM to 12AM
Botanical Beach Babes Afterparty @ Hyde Beach at SLS Hotel South Beach
LOCATION:
1701 Collins Ave, Miami Beach, FL 33139
Ticketed event. Ticket sales details coming soon on Eventbrite
THURSDAY – JULY 14, 2022
DAYTIME TRADE SHOW: Hammock Shows @ The New World Center
11AM to 5PM
Paid passes available here
LOCATION: 500 17th St, Miami Beach, FL 33139
RUNWAY FASHION SHOWS: 6PM to 11PM
Location: Katsuya at the SLS Hotel South Beach
1701 Collins Ave, Miami Beach, FL 33139
15 shows FEATURING 15 different swimwear designers. More details and announcements to come.
AFTERPARTY: 10PM to 2AM
Hyde Beach at SLS Hotel South Beach
1701 Collins Ave, Miami Beach, FL 33139
Ticketed event. Ticket sales details coming soon on EventBrite
FRIDAY, JULY 15, 2022
RUNWAY SHOWS – DAY 2
6PM to 11PM
AFTERPARTY: 10PM to 2AM
Hyde Beach at SLS Hotel South Beach
1701 Collins Ave, Miami Beach, FL 33139
Ticketed event. Ticket sales details coming soon on EventBrite
SATURDAY, JULY 16, 2022
Bali Hut Wellness Programming –
11AM to 5PM
Location: Rooftop Lounge at the New World Center
500 17th St, Miami Beach, FL 33139
*Ticketed event or Must have Hammock Show pass access for entry. Hammock Show tickets can be purchased here
NEXT: IMPCT Fashion Talks and Future of Fashion Innovation
11AM to 5PM
Trust Pavilion located at the New World Center
500 17th St, Miami Beach, FL 33139
Hammock Show – 9AM to 6PM
Located: New World Center
500 17th St, Miami Beach, FL 33139
RUNWAY SHOWS – Day 3
Location: Katsuya at the SLS Hotel South Beach
1701 Collins Ave, Miami Beach, FL 33139
6PM to 11PM
AFTERPARTY: 11PM to 2AM
Hyde Beach at SLS Hotel South Beach
1701 Collins Ave, Miami Beach, FL 33139
Ticketed event. Ticket sales details coming soon on EventBrite
SUNDAY, JULY 17, 2022
RUNWAY SHOWS – Day 3
Location: Katsuya at the SLS Hotel South Beach
1701 Collins Ave, Miami Beach, FL 33139
SWIM WEEK CLOSING PARTY: 11PM to 2AM
Hyde Beach at SLS Hotel South Beach
1701 Collins Ave, Miami Beach, FL 33139
Ticketed event. Ticket sales details coming soon on EventBrite
MONDAY, July18, 2022
Miami Swim Week Official Closing Party
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