IT'S dramatically increased in popularity over the past few years.

In fact, lots of people have admitted they're more likely to pick up a bar over Dairy Milk or Galaxy.

But one woman has left people stunned after revealing the error that so many of us are making when it comes to the company's name.

Sharing a TikTok video in which she zoomed in on the bar in question, Grace wrote over the top: "Is it just us who thought it was called Tony's Chocoloney?

"Or can we just not read."

"Well, this is embarrassing," Grace added in the caption.

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But the comments section was almost immediately filled with people admitting they'd also made the same mistake, and had no idea it's actually Tony's Chocolonely.

"No cut the cameras it WAS chocoloney!" one wrote.

"NO WAY WHAT? It‘s ChocoLONEY," another added.

"I was just saying this the other day, I swear that it has always been chocoloney!!!" a third wrote.

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"Is this a new Mandela effect BC IT WAS TONY CHOCOLONEY," someone else said.

"It has always been chocoloney I swear!" another wrote.

"I live in the Netherlands so I see that chocolate EVERY damn day… I SWEAR it's always been chocoloney?? But it's not??" someone else said.

While another admitted: "I would have bet my house it was chocoloney!"

"I think its a batch typo, it IS chocoloney," someone else raged.

To which Grace replied: "Haha my friends exact words were 'look they've changed the name!'"

"These comments are giving us life," the Tony's Chocolonely UK account added.

"Why can none of us read?!" Grace laughed.

Tony's Chocolonely came about after Dutch journalist Teun (Tony) van de Keuken started investigating the use of slavery in the cocoa industry for the consumer watchdog show Keuringsdienst van Waarde.

During his research, he discovered that the majority of chocolate on supermarket shelves was made from cocoa harvested by slaves.

And he then decided to take action and create his own line of Fairtrade chocolate.

The very first Tony’s Chocolonely bars hit shelves in 2005, and in 2006 the company registered with the Chamber of Commerce.

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While the bars have increased in popularity since then, their mission has remained the same – "we want to eradicate slavery from the global chocolate industry", they write on their website.

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