Simone Biles, a 7x Olympic medalist and the most-decorated gymnast in history, wants to give the next generation the ultimate gift: confidence. To do so, she’s expanding on her work with Athleta to offer up a limited line of clothing for girls aged 6-12. This is her first-ever signature line of activewear.
In April 2021, Biles announced she would sponsor her and that a collaborative clothing collection was in the works. This debut is through Athleta Girl, a sister brand launched in 2016.
When ESSENCE asked Biles about why we needed to support young Black girls within the specified age range, she said, “I think they’re at a really vulnerable time when they don’t believe in themselves. So, they need us to believe in them so that it gives them that one up. It makes them believe in themselves even more.”
With diet culture, the inherently comparative nature of social media, and everyday stresses that can come with school, extracurricular activities and life in general, young girls of today can have it tough. A silver lining is that the generations that proceed them no longer just accept these ways of life. The awareness has them pushing for palpable change.
Biles, 25, acknowledges that this isn’t every girl’s experience, but she still wants to be the best spotter she can. “It could be a really exciting time or it could be a really scary time, so that’s why we do what we do, she said. “That’s why we work with these kids and for these girls.”