AMAZON Prime Day isn't just about bagging a cheap air fryer or new Echo Dot device.
No, Prime Day also is a great time to update your wardrobe for less too… And the next event is set to take place sooner than you think.
Amazon has recently announced Prime Day is actually set to return this October, making it the second instalment of the year for Prime members.
Taking place over two days, fashion and sportswear fans will be able to sample plenty of epic Prime Day deals, with price cuts on major brands like Nike, Calvin Klein, Levi's and more.
- Shop Amazon Prime Day Fashion deals – click here
Deals are limited, and Amazon runs "lightning deals" throughout the event that end quickly; so if there's a deal you like, it's worth snapping it up sharpish.
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You'll only be able to shop the deals if you're an Amazon Prime member.
If you're not already subscribed then you will need to sign up to Amazon Prime to take advantage of the offers.
Remember, new users can access Amazon's free 30-day trial ahead of the sale.
When is the October Prime Day 2023 taking place?
Amazon has not confirmed the exact date of the October event yet, so shoppers will have to check back here soon for futher details.
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The October sale date is ideal for making a dent in your Christmas shopping list and saving a few extra pennies ahead of the festive shopping rush.
In 2022 there were two Amazon Prime events, with one taking place on July 12-13, and a second on October 11-12.
We're expecting Amazon to opt for a similar mid-month sale date, but watch this space for more updates.
How do I get access to Amazon Prime Day 2023 deals?
You'll need to sign up to become an Amazon Prime member to access the deals.
If you have never opened an account, you can try Amazon's free 30-day trial, which will give you access to the sale and all the perks of the membership.
Prime membership includes same-day delivery, access to Prime Video amd Amazon Music and so much more.
Just remember if you only want to use it for the free trial, you must cancel before the 30 days are up.
Otherwise, you will continue to be charged the £8.99 per month fee. You can also choose to pay annually, which costs £95.
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What were the best July 2023 Amazon Prime Day fashion deals?
Amazon may not be as well known for its fashion offering, but it does stock a wide range of brands.
Whether you're in the market for some new holiday wear, a go-to pair of jeans or a pair of designer trainers, the Prime Day sale has you covered.
Amazon includes luggage in its fashion offering, and there are also great discounts on a range of suitcases and backpacks.
Some of our favourites include:
Women
- Up to 80% off Levi's Jeans – buy here
- Up to 41% off womenswear from Roman Originals – buy here
- Up to 27% off anti-chafing shorts from YADIFEN – buy here
- Up to 67% off sunglasses from Polaroid, Fossil and HAWKERS – buy here
- Up to 35% off shapewear, lingerie and underwear – buy here
- Up to 64% off underwear from Sloggi – buy here
- Up to 61% off bags, purses and wallets from Radley – buy here
- Up to 52% off bikinis, sportswear and trainers from PUMA – buy here
- Up to 66% off Havaianas flip-flops – buy here
- Up to 70% off Reebok trainers – buy here
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Men
- Up to 70% off Levi's Jeans – buy here
- Up to 41% off Calvin Klein Boxers – buy here
- Up to 64% off BOSS Boxers – buy here
- Up to 51% off Adidas Trainers and Sliders – buy here
- Up to 58% off watches from Fossil, Emporio Armani and Diesel – buy here
- Up to 73% off sportswear from Under Armour – buy here
- Up to 66% off Havaianas flip-flops – buy here
- Up to 55% off hiking shoes and boots from Colombia, Solomon and Merrell – buy here
- Up to 70% off Reebok trainers – buy here
Luggage
- Up to 58% off luggage from Samsonite and American Tourister – buy here
- Up to 44% off Eastpak backpacks – buy here
- Up to 57% off Kipling Suitcases – buy here
- Freetoo Luggage Scales,
£19.99£11.89 – buy here - Cipway Compression Packing Cubes Set, £31.99 £18.69 – buy here
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