Apple design czar Jony Ive says he’s staying put

Apple design chief Jony Ive isn’t going anywhere.

The man behind Apple’s product, packaging and retail design since 1996 told Vogue editor-in-chief Anna Wintour that he’s as passionate as ever about his work and he’s staying put.

The “energy and vitality” at Apple is “extraordinary” and “very exciting,” Ive said at the Wired25 conference in San Francisco Monday. “If you lose that childlike excitement, I think then it’s probably time to do something else.”

“Are you at that point?” asked Wintour, who inquired for the second time during the 20-minute conversation whether the exec was thinking about retirement. The irony here may have been lost on the audience, but not watchers of the longtime Vogue editor, who has shown disdain anytime the same question has been lobbed her way.

“Oh goodness, no,” Ive said, noting that he’s still “learning so much” at Apple.

With the retirement query aside, Wintour playfully asked why the tech giant is “so secretive.”

“I think it would be bizarre not to be,” he explained, adding that he doesn’t know any creatives who want to talk about a project that is “halfway done.”

“Really? I mean, I obviously know very different people,” Wintour, who also serves as artistic director of Condé Nast, replied with a laugh.

The friendly banter turned out some interesting answers from Ive, who called Pinterest co-founder Evan Sharp the next rising star in tech.

Ive, who came to the US from England in the early 1990s also lamented the “divisive” state of the country today.

“I moved to the US because I loved the sense of optimism. You could try things … and fail without criticism,” he said. “Good stuff comes from collaboration, much less good stuff comes from division.”

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