My Green Butler, the innovative device enouraging holiday guests to change their behaviour in order to reduce resource consumption, is making waves within the tourism industry.
Developed by Dr Christoper Warren while conducting his PhD at Griffith Univeristy, the device enables guests to participate in sustainable practices during their holidays.
Dr Christoper Warren (left) has developed the My Green Butler device.
Dr Warren said we had reached a green ceiling in terms of how much water, power and other resources we could save on, therefore concluding the guest must be involved in the conservation process.
“Resource conserving offers tourism, and society at large, a new paradigm in sustainable lifestyles.
“It involves the deliberate act to consume less, which is both a more effective use of resources and self-rewarding for individuals who gain a sense of positive achievement, making it self-sustaining behaviour,” he said.
Using smart metering and Big Data software, the device generates a report for guests that provides real time resource consumption advice and personalised itineraries tailored for the weather each day.
A demonstration of My Green Butler.
Research by Dr Warren revealed that My Green Butler enhanced the overall stay satisfaction of guests, as 80 per cent of those implementing the feedback said it significantly added to their experience.
“We have to get out of this mentality of making tourist accommodation a commodity, and back into the idea that it is supposed to be providing an authentic experience that helps you have a remarkable holiday,” Dr Warren said.
Venus Bay Eco Retreat, located on the South Gippsland coast in Victoria, is one of the accommodations to begin trialling the technology.
Owner and manager Mae Adams was eager to offer her guests a unique experience while contributing to the overall goal of conserving resources.
“I think it has the potential to be a game changer in the tourism industry and we certainly need to be looking at improving sustainabilty in that sector,” she said.
Ms Adams believes, contrary to popular belief, that people are willing to adjust their behaviours for the greater good.
“It really drills into one of the key problems that happens in the tourism sector, a false belief generally that guests are not interested in making changes to their habits.
“People want to make a positive change, they want to be apart of positive change,” she said.
The Griffith Institue for Tourism (GIFT) director Susanne Becken, a partner of My Green Butler, also said the device effectively engages with guests to change their perspectives on conservation.
“The work is quite revolutionary as it highlights that guests at tourist accommodation not only can be engaged, but want to be part of a ‘bigger idea’,” she said.
“They are very happy to learn about being comfortable – for example, opening windows rather than using air-conditioning – and supporting the accommodation host to conserve water and energy, to be rewarded by reconnecting with nature and having savings donated towards local non-profit organisations such as wildlife charities”.
Acknowledged in 2017 as a worthy sustainable project by the United Nations World Tourism Organisation (UNWTO) and as a current finalist in the 2018 Banksia Awards, future prospects for My Green Butler are optimistic.
Dr Warren plans on developing a version for private use in 2019, in which the device can promote changing behaviours in the comfort of one’s home.
He believes it will “help reduce people’s home water and energy use by millions of dollars over the next few years”.
Source: Read Full Article