BBC News: Fan swears live on air

Both BBC and ITV are suffering as once-loyal viewers “switch off” from the key broadcasters.

According to an Ofcom report, TV viewership is in decline due to older viewers turning away from national channels, with figures dropping drastically.

It has been found older audiences have now joined younger people in watching shows from streaming platforms rather than national broadcasters.

Ofcom found the number of people watching traditional TV weekly has fallen from 83 percent in 2021 to 79 percent the following year.

BBC One continues to hold the biggest weekly reach of all channels, with 58 percent tuning in.

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A spokesperson from the broadcaster told BBC News: “While long-term trends show traditional viewing and listening forms are declining over time, we are seeing record growth for our digital services with BBC iPlayer streams up 11 percent on last year, and BBC Sounds plays up 50 percent from the same period last year.

“So, while the way audiences are consuming content is changing the BBC is leading the response to this, making us well placed for the future.”

However, BBC One’s ratings are still 12 percent lower than they were in 2017 thanks to an increased use of streaming platforms and modern devices.

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The media watchdog announced the average time spent watching broadcast TV per person each day decreased from almost three hours in 2021 to two hours and 38 minutes in 2022.

Ofcom’s Media Nations report also stated Disney+ has enjoyed gains from the trend, with groups aged 64 and over using the service rose from seven percent to 12 percent.

Meanwhile Netflix and Amazon Prime attracted 43 percent and 37 percent of over-64s’ choices.

The pandemic caused older people to join the younger generation in turning to streaming platforms, and the over 75 age group showed a similar decline in broadcast TV after 2019.

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