Holly Willoughby explains why Susanna Reid couldn’t appear on show

An unlikely television presenter has been tipped to replace veteran presenter Holly Willoughby on This Morning.

Storm Huntley, who is popular with Channel 5’s Jeremy Vine programme, is becoming a favourite to replace Holly.

Rumours have been circling ever since Holly announced to the world she was stepping down from This Morning about who will be stepping into her shoes.

Her shock exit came months after her longtime co-host Phillip Schofield quit This Morning – and ITV altogether – after admitting to having an “unwise but not illegal” affair with a much younger male colleague.

Since his exit, Holly has been hosting the show alongside Dermot O’Leary, Alison Hammond and Josie Gibson.

Addressing the possibility of Storm stepping up to the plate, PR expert Andy Barr told The Sun: “Storm Huntley is fast rising up the bookies odds to make the jump over to ITV’s This Morning.

“Whilst all the speculation so far pits the job competition between her and the ever-charismatic Alison Hammond, I do wonder if ITV is going to take the opportunity to give the format a complete makeover and lead with two female presenters to run the show. And why not?”

They added: “Have the odd male guest presenter coming in and out as they do now, or even make it into more of a panel format with a few different presenters coming in and out, but with Storm and Alison leading the way.

“The powerful duo, with their strong brand images, and large fan bases, would have the big-spending advertisers potentially queuing up to return to the programme.”

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When Holly announced her This Morning exit, she told her social media followers: “To every guest who has sat on our sofa, thank you. Most of all, thank you to the wonderful viewers.

“You’ve been so loyal, so supportive and the very best company every day.

“It’s been an honour to just be part of its story and I know this story has many chapters left to go. Sadly, however, I now feel I have to make this decision for me and my family. I will miss you all so much.”

This Morning continues on weekdays at 10am on ITV and ITVX.

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