A mum walking her daughter to school was shocked when three men walked up to her and offered a wad of cash in exchange for the young girl.
The horrified pair refused and sprinted towards the gates of Lower Meadow Primary Academy, in Sheffield.
Cops say a black or blue car was then heard "screeching" away from the scene with the three men inside at around 8:20am in the morning of December 1, reports the Yorkshire Post.
Although the vehicle drove off before a number plate was taken, officers have a description of the group and say the suspect was wearing “dirty naval bottoms”.
PCSO Blake, of the Sheffield South West neighbourhood policing team, said: “A male, of possible Middle Eastern origin, along with two other males, have approached the mother, taken out a large amount of money and offered to buy the daughter.”
It’s not the only grim incident where men have offered cash for girls in South Yorkshire, and last month cops in Doncaster launched an investigation into a similar case.
The group followed a mum and her daughter around as they shopped in Primark, made them feel uncomfortable and then offered a “good price” for the child.
“The men made them feel uncomfortable and allegedly made inappropriate comments towards the young girl,” South Yorkshire Police said at the time.
But officials have ruled out a link between the two incidents.
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In a statement a spokesperson for South Yorkshire Police said: "Unfortunately no number was got for the vehicle.
"The male offering to buy the daughter was in his late 30s/early 40s wearing a grey hoody with stripes down the side. He was also wearing dirty navy bottoms and a head warmer partially covering his face.
"Any further sightings of the suspected male should be reported to police as soon as possible allowing officers to attend. 8153."
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