Foodies go wild as they discover Iceland are now putting air fryer cooking instructions on the back of their products | The Sun

AIR fryers might be the best invention of the century, but working out how long to cook things for has taken a little bit of guesswork. 

Luckily one savvy shopper has spotted that Iceland is now putting air fryer cooking instructions on the back of their products, marking the ‘future’ of cooking. 



Marilyn Bale took to Facebook to share the news, posting in the Ninja Foodi 15-in-1 group.

More than 19,000 people have joined the group to share their recipes and offer advice to other air fryer fans.

She wrote: “My grandson and his girlfriend just came back from Iceland with these with air fry cooking instructions.”

The instructions were found on the back of three food items – Onion Bhajis, Cheese & Onion Rolls and Mini Deep Dish Pepperoni Pizzas.

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Other followers thanked her for the announcement, with one writing: “It’s the future!!!” 

Another said: “Yas I’ve noticed Iceland have a few products now listed in their sub-section filters as air fry…well done to them as Sue says, it’s the future!” 

Someone else commented: “Noticed it on a couple of the frozen products from Aldi too.” 

Shoppers have also noticed there is now an ‘Easy Meals To Air Fry’ section on the Iceland website, which lists more than 430 items. 

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This is part of the supermarket chain’s Shop Smart, Cook Savvy campaign, where they’ve teamed up with Utilita to help families find more economical ways to cook.

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Their promises to customers include updating the cooking methods across their relevant own-brand packaging, offering air fryers at a ‘market-leading price’ and introducing new deals on products that may help cut costs. 

Iceland also plans to launch a money-saving blog titled ‘Affoodable’ and train all staff on ways to save when cooking. 

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