STANDING at the nightclub bar, gym owner Paul Yarwood and his twenty-something mates are surrounded by a group of women.

When a hot blonde-haired 23-year-old beautician starts flirting with Paul, commenting on his fit body, clothes and saying he looks ‘hot’ for a 30-something, his reply stops everyone's conversations.

“I’m not in my thirties, I am 46 years old. Everyone tells me I am ageing backwards,” he replies.

His reply usually results in a spilt drink or even with his admirers asking for proof of age, something that Paul is totally used to.

Speaking exclusively to Fabulous, Paul from Newcastle-Under-Lyme, Staffordshire says: “People always think I am so much younger, I’ve got George Clooney disease.

“Everyone assumes I’m in my early thirties but I am pushing 50 and twenty something women are constantly throwing themselves at me.

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“I have mastered the age-reversal process.”

Paul says that the secret to his youthful looks is very simple.

He says: “I swear by Aldi’s cheap 99p Lacura moisturiser and an active-sex life to keep me looking young.

“All blokes should try it.”

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Paul has been slapping on gallons of Aldi’s cut-price moisturiser, which costs less than a quid, for over a decade and says without it there’s no way he’d look as young as he does and it’s not just women he’s got fooled.

Paul reveals he was stopped by a police officer in June this year, driving home at a random stop and check late at night.

“He didn’t believe I was 46,” he says.

“The officer thought my licence was fake. His colleague checked it and confirmed it was real. 

“The coppa and I had a laugh about it.”

Paul’s obsession with looking good and preventing ageing began when he was 14 years old.

“I had terrible acne and was bullied mercilessly, I was called Pimple Head or Pus Boy. It was awful,” he recalls.

Paul was prescribed medication for his severe acne by his GP, but the tablets dried his skin and caused flaking.

“At 15 years old I bought the cheapest moisturiser I could using my pocket money and started using it,” he says.

“When Aldi brought their basic moisturiser out it became my favourite.” 

Paul also suffered from debilitated asthma which meant school sports were almost impossible but he was determined to up his fitness.

“My parents bought me some weights in the garage, and I started using them,” he says.

“I built up my muscles and slowly I became better at PE, running and athletics.

“I’d seen what moisturiser and simple diet changes could do. Once I gained confidence with the weights at home I went to the gym when my mates were partying.”

Paul married in 2008 and divorced in 2020 after he and his wife grew apart and his passion for bodybuilding grew.

“We both wanted new challenges. I started a journey of self-discovery embracing my passion for body confidence and being proud of how I looked,” he says. 

“I wanted to show other men that having pride in your appearance is a good thing, not something to be trolled.”

Paul opened his own gym in August 2017 determined to show men and women how healthy eating, exercise  and ‘treatments or tweakments’ could help them gain more confidence in themselves.

“I like to think I am a walking advertisement for my own gym,” he says.

Paul admits he never stops pushing himself and proving he is defying the ageing process.

“I marked turning 40 by competing in my first bodybuilding competition placing fourth in the Men’s Physique Over -35 Fitness UK section in 2017.

“It inspired me to try harder and to work harder on all aspects of my appearance.”

Paul, who admits he is eye candy for younger women, met his current partner, Alicia, a hairstylist, 25, two and half years ago,

“Alicia came for an interview at the gym, and we ended up dating. She’s 21 years younger than me and didn't believe how old I was either.

“We’re perfectly matched and sex with her is amazing. Sex as many times in the week is something I know keeps me looking younger.”

The gym owner admits as part of this ‘turn back time mission’ he’s spent a staggering £28,000 on cosmetic surgery and tweakments.

“I'm not afraid to admit I am obsessed with fillers, Botox, and plastic surgery,” he says.

“I’m breaking the taboo that blokes can’t have procedures, brag about them and look great.

“My procedures are a quality investment in stemming ageing, and I am proud.

Last year Paul forked out £7,000 for a hair transplant in London to fix his receding hairline.

“I was slowly losing my hairline at the front. I didn't want that to happen and I didn't want to age disgracefully, so I took action. 

“My new hair has been life changing. You don’t have to be bald to benefit.”

Paul also spent £12,000 on veneers to give himself the perfect George Clooney or movie star smile.

“My teeth were crumbly, and I was embarrassed to smile,” he says.

“I took action and don't regret doing it. It gave me a huge confidence boost.” 

Since 2018 Paul has had ‘preventative ageing action’ treatments started using filler and Botox every three months at £365 a session.

“I had my jawline strengthened and defined with filler. I get Botox every three months along my forehead and for my crow’s feet. 

“It’s preventative ageing because it stops ageing before it’s obvious. Botox should be a bloke’s best friend.”

Paul also admits his obsession with his looks has taken over his home.

“I don't have a wardrobe, I have two rooms dedicated to my clothes,” he says.

“I am obsessed with shoes, especially sneakers and one room is dedicated to their storage.” 

Paul’s collection is worth over £45,000 including a pair of rare Air Jordan Cristian Dior Sneakers he bought for £1,600 and has been offered an eye watering £20,000 for.

“I love looking good and my wardrobe is increasing in value. It’s an investment against the rising cost of living,” he says.

“I don't care if I get trolled for looking good or spending money on male beauty products, male cosmetic surgery and treatments.

“People may say I have thrown money at surgery and that’s why I look good but it’s really about starting with a solid base. 

“For me it was a basic moisturiser, some weights in the garage and overcoming teenage anxiety.

“It’s my life and frankly I think many men half my age are just jealous they dont look as good as me.

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“I know all blokes can look better if they try. I say start with some Aldi moisturiser instead of a pint of beer and bonk some more. 

“Start exercising and don't listen to the bullies.”

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