Warner Bros. Discovery Sheds 1.8 Million Streaming Subscribers During Max Launch Quarter

Warner Bros. Discovery lost 1.8 million subscribers across streamers Max and Discovery+ as well as HBO, from April 1-June 30, the quarter during which it launched Max. Subscribers are now total 95.8 million.

The company reported the new sub numbers along with its Q2 earnings Thursday.

For comparison, HBO, HBO Max (now Max) and Discovery+ added 1.1 million subscribers in Q4 to end 2022 with a total of 96.1 million worldwide. At the conclusion of Q1, which ran Jan. 1-March 31, U.S. streaming subs were up 1.6 million to 97.6 million overall across those three platforms.

Warner Bros. Discovery’s combined HBO Max-Discovery+ streaming service Max launched May 23. The second quarter covers subscriber totals through April 1-June 30.

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