FORGET designer labels, the hottest clothing launch of 2023 could be Lidl’s fashion range.
In 2021, the budget supermarket’s own-brand range flew off shelves, with shoppers queuing for hours to pick up its merchandise.
Now the retailer is launching a second fashion range, with items prices as low as £1.99.
Unlike the very bold look of the first collection, the second is more subtle and paired-back but still predicted to be a hit among Lidl fans.
Lidl x Lidl gear will hit shelves on Thursday March 23, so you haven’t got long to wait.
One of the top sellers from the initial range were bold trainers in the Lidl colours, and one pair was sold every three seconds at the peak of popularity.
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Some were even resold on auction sites for as much as £4,000.
Lidl says the first shoe was a “must-have for any Lidl-loving fan, or followers of the latest trainer trends”.
This year the shoes – which will be £14.99 – are a more subtle shade, but still have red, blue and yellow accents.
There are also T-shirts for adults and kids in either black or white, which spell out Lidl down the side.
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Shoppers can also pick up sliders for £4.99 and £1.99 socks that say Lidl too.
If you want to show your loyalty to Lidl, you’ll have to be quick before it flies off shelves.
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